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Whose Got the Real Influence on Social Media

February 28, 2021 by Rachel Lee Carey

Once upon a time we mostly used social media to swap pics with our friends, keep in touch with family, and occasionally cyber stalk a crush. These days social media has become so much more. Studies suggest that most people no longer get their news from traditional sources like newspapers, and the … [Read more...]

Jumping Into the Deep End of Influencer Marketing: Learning to Swim with the Social Media Sharks

September 9, 2020 by Rachel Lee Carey

Scrolling through your Instagram and Facebook feeds can sometimes feel like wading through a sea of advertisements. Every third or fourth post is a sponsored ad peddling wonder creams, weight loss teas, workout programs, or whatever. Also, your favorite celebrities are cashing in; using their … [Read more...]

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