Once upon a time we mostly used social media to swap pics with our friends, keep in touch with family, and occasionally cyber stalk a crush. These days social media has become so much more. Studies suggest that most people no longer get their news from traditional sources like newspapers, and the local evening news. Instead the algorithms of Facebook, Instagram, and Twitter have curated a personal feed of information tailored to your individual interests and likes. Chances are you’re less likely to find a job in the classifieds section and instead you’ll do your networking through LinkedIN. And who hasn’t lost countless hours to a deep dive of YouTube videos?
There is another aspect of our lives that is slowly being siphoned off by social media: our purchases. While we are no strangers to the business of online shopping, social media has started to account for an even larger share of that $800 billion pie. As we scroll through our feeds you’ll notice that every fourth or fifth post is a sponsored ad or a celebrity endorsement. 91% of businesses are active on at least two social media platforms, 77% of millennials report making purchases after seeing a product on Facebook, and 93% of Pinterest users either plan out their future purchases or buy things directly on the platform. And with all of these products and advertisements coming our way it’s easy to feel like a passive consumer with little power.
In reality we’ve got more power than we know, and it’s the same power all of these brands and retailers are struggling to cultivate. We have the power of personal relationships. After all, that is the heart of social media; personal connection and story sharing. It’s in those personal relationships that our influence comes from. A recommendation from a friend is infinitely more influential than an ad or an unsolicited DM from a brand. We also have something else brands are dying for, a network of people engaged and invested in what you have to say. It takes much less work for you to reach out and engage with your audience than for a brand to do it. Chances are your family, friends, and acquaintances are much more eager to hear what YOU have to say!
This is great news for anyone who is trying to build an effective web presence or who has goals of monetizing their social media following. You don’t have to be a big influencer, a celebrity, or a well-known brand to use your platform to make money. You need to simply learn some tips and tricks to amplify what you already have: the ability to nurture great personal relationships.
That’s what is at the core of the lifestyle marketing training from Conquer Entertainment. The class teaches you how to build those online relationships, keep your audience engaged, and create a compelling personal brand that will expand your web presence. During the class you’ll get hands on training from experienced social media professionals who have helped musicians, small business owners, and influencers level up their careers. You’ll learn the ins and outs of lifestyle marketing, create a cohesive brand, and use affiliate marketing to make some money!
If you are interested in taking your social media game to the next level and flexing your entrepreneurial muscles, make sure you sign up for our 2-day training on April 10th and 11th, 2021. It’s the best way to jump in and get started on becoming the influencer you want to be. So, if you haven’t bought your ticket yet, don’t wait go to: http://www.getconquer.com/cadtraining
Seating is limited so sign up today! This is one event you can’t afford to miss.